{"id":1261,"date":"2025-08-04T03:45:10","date_gmt":"2025-08-04T10:45:10","guid":{"rendered":"https:\/\/aarkiwebstg.wpenginepowered.com\/?p=1261"},"modified":"2025-08-04T03:49:04","modified_gmt":"2025-08-04T10:49:04","slug":"unwrapping-holiday-app-marketing-dos-donts","status":"publish","type":"post","link":"https:\/\/www.aarki.com\/zh\/insights\/unwrapping-holiday-app-marketing-dos-donts\/","title":{"rendered":"2025 \u5e74\u8282\u65e5\u5b63\u5e94\u7528\u8425\u9500\u7684\u6ce8\u610f\u4e8b\u9879"},"content":{"rendered":"<figure class=\"wp-block-post-featured-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1280\" height=\"720\" src=\"https:\/\/www.aarki.com\/wp-content\/uploads\/2024\/11\/Unwrapping-2025-Holiday-App-Marketing-Dos-Donts-1-1.png\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"\" style=\"object-fit:cover;\" srcset=\"https:\/\/www.aarki.com\/wp-content\/uploads\/2024\/11\/Unwrapping-2025-Holiday-App-Marketing-Dos-Donts-1-1.png 1280w, https:\/\/www.aarki.com\/wp-content\/uploads\/2024\/11\/Unwrapping-2025-Holiday-App-Marketing-Dos-Donts-1-1-300x169.png 300w, https:\/\/www.aarki.com\/wp-content\/uploads\/2024\/11\/Unwrapping-2025-Holiday-App-Marketing-Dos-Donts-1-1-1024x576.png 1024w, https:\/\/www.aarki.com\/wp-content\/uploads\/2024\/11\/Unwrapping-2025-Holiday-App-Marketing-Dos-Donts-1-1-768x432.png 768w, https:\/\/www.aarki.com\/wp-content\/uploads\/2024\/11\/Unwrapping-2025-Holiday-App-Marketing-Dos-Donts-1-1-18x10.png 18w\" sizes=\"auto, (max-width: 1280px) 100vw, 1280px\" 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<strong>\u7136\u800c\uff0c\u8fd9\u4e2a\u5b63\u8282\u4e5f\u5e26\u6765\u4e86\u66f4\u6fc0\u70c8\u7684\u7ade\u4e89\u3001\u66f4\u9ad8\u7684\u5a92\u4f53\u6210\u672c\u4ee5\u53ca\u4e0d\u65ad\u53d8\u5316\u7684\u7528\u6237\u884c\u4e3a\u3002 <\/strong>\u5e7f\u544a\u6d3b\u52a8\u4e0d\u4ec5\u8981\u53ca\u65f6\uff0c\u8fd8\u5fc5\u987b\u5177\u6709\u6d1e\u5bdf\u529b\u3001\u9002\u5e94\u6027\uff0c\u5e76\u51c6\u5907\u597d\u5e94\u5bf9\u9971\u548c\u73af\u5883\u4e2d\u79fb\u52a8\u5e7f\u544a\u7684\u590d\u6742\u6027\u3002<\/p>\n\n\n\n<p>\u5728\u672c\u6307\u5357\u4e2d\uff0c\u6211\u4eec\u5c06\u6df1\u5165\u5256\u6790\u8282\u65e5\u5e94\u7528\u8425\u9500\u7684\u6ce8\u610f\u4e8b\u9879\uff0c\u5e76\u63ed\u793a\u6570\u5341\u5e74\u6765\u89e6\u8fbe\u7528\u6237\u5e76\u5f15\u8d77\u5171\u9e23\u7684\u7b56\u7565\u3002\u8ba9\u6211\u4eec\u4e00\u8d77\u6df1\u5165\u63a2\u8ba8\uff0c\u6253\u9020\u4e00\u4e2a\u8fc4\u4eca\u4e3a\u6b62\u6700\u5177\u5f71\u54cd\u529b\u7684\u8282\u65e5\u5b63\u5e94\u7528\u8425\u9500\u65b9\u6848\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-common-mistakes-in-holiday-app-marketing-campaigns\">\u8282\u65e5\u5e94\u7528\u8425\u9500\u6d3b\u52a8\u4e2d\u7684\u5e38\u89c1\u9519\u8bef<\/h2>\n\n\n\n<p>\u5047\u65e5\u5b63\u5e26\u6765\u4e86\u65b0\u7684\u673a\u9047\uff0c\u4e5f\u5e26\u6765\u4e86\u65b0\u7684\u7ade\u4e89\u3002\u4e3a\u4e86\u907f\u514d\u9677\u5165\u5047\u65e5\u8d2d\u7269\u9ad8\u5cf0\uff0c\u5fc5\u987b\u907f\u5f00\u5e38\u89c1\u7684\u9677\u9631\u3002\u4ee5\u4e0b\u662f\u8425\u9500\u4eba\u5458\u5e38\u72af\u7684\u4e00\u4e9b\u5173\u952e\u9519\u8bef\u4ee5\u53ca\u5982\u4f55\u907f\u514d\u8fd9\u4e9b\u9519\u8bef\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-1-ignoring-past-users-that-drive-present-profits\">1\uff09\u5ffd\u89c6\u63a8\u52a8\u5f53\u524d\u5229\u6da6\u7684\u8fc7\u53bb\u7528\u6237<\/h3>\n\n\n\n<p>\u968f\u7740\u5047\u65e5\u5b63\u63a8\u52a8\u79fb\u52a8\u7aef\u6d3b\u52a8\u7a7a\u524d\u6fc0\u589e\uff0c\u5e94\u7528\u8425\u9500\u4eba\u5458\u5f88\u5bb9\u6613\u5c06\u6ce8\u610f\u529b\u96c6\u4e2d\u5728\u83b7\u53d6\u65b0\u7528\u6237\u4e0a\u3002\u7136\u800c\uff0c\u7531\u4e8e\u8fc7\u4e8e\u5173\u6ce8\u65b0\u7528\u6237\uff0c\u4e00\u4e2a\u91cd\u8981\u7684\u7b56\u7565\u5f80\u5f80\u4f1a\u88ab\u5ffd\u7565\uff1a <a href=\"https:\/\/www.aarki.com\/zh\/insights\/what-is-mobile-app-retargeting-and-why-are-these-ads-important\/\">\u91cd\u65b0\u5b9a\u4f4d<\/a>.<\/p>\n\n\n\n<p><strong>\u7acb\u5373\u91cd\u65b0\u5438\u5f15\u8fc7\u53bb\u7684\u7528\u6237\uff0c\u7279\u522b\u662f\u90a3\u4e9b\u8868\u73b0\u51fa\u5174\u8da3\u4f46\u6ca1\u6709\u8f6c\u5316\u7684\u7528\u6237\uff0c\u53ef\u4ee5\u5e26\u6765\u6bd4\u5e7f\u6cdb\u6492\u7f51\u66f4\u53ef\u89c2\u7684\u56de\u62a5\u3002 <\/strong>\u60f3\u8c61\u4e00\u4e0b\uff0c\u4e00\u4f4d\u7528\u6237\u53bb\u5e74\u5c06\u5546\u54c1\u6dfb\u52a0\u5230\u8d2d\u7269\u8f66\uff0c\u4f46\u4ece\u672a\u5b8c\u6210\u8d2d\u4e70\u3002\u9488\u5bf9\u4ed6\u4eec\u63a8\u51fa\u9650\u65f6\u8282\u65e5\u6298\u6263\uff0c\u6216\u8bb8\u80fd\u5e26\u6765\u663e\u8457\u7684\u6548\u679c\u3002 <\/p>\n\n\n\n<p>\u5982\u679c\u4f60\u4e0d\u786e\u5b9a\u662f\u5426\u8981\u5173\u6ce8 <a href=\"https:\/\/www.aarki.com\/zh\/insights\/mobile-app-user-acquisition-strategy\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u7528\u6237\u83b7\u53d6\uff08UA\uff09<\/a> \u6216\u91cd\u65b0\u5b9a\u4f4d (RT) \u4e3a\u60a8\u7684\u5047\u65e5\u8425\u9500\u6d3b\u52a8\u63d0\u4f9b\u652f\u6301\uff0c\u6709\u5fc5\u8981\u8bc4\u4f30\u6bcf\u79cd\u65b9\u6cd5\u7684\u4f18\u52bf\u548c\u5177\u4f53\u60c5\u51b5\u3002\u4e3a\u4e86\u5e2e\u52a9\u60a8\u505a\u51fa\u51b3\u7b56\uff0c\u8bf7\u53c2\u9605\u6211\u4eec\u5728 <a href=\"https:\/\/www.aarki.com\/zh\/insights\/retargeting-vs-user-acquisition-which-strategy-suits-your-next-campaign\/\">\u91cd\u65b0\u5b9a\u4f4d\u4e0e\u7528\u6237\u83b7\u53d6\uff1a\u54ea\u79cd\u7b56\u7565\u9002\u5408\u60a8\u7684\u4e0b\u4e00\u6b21\u6d3b\u52a8\uff1f<\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-2-getting-tempted-to-do-broad-targeting\">2\uff09\u53d7\u5230\u5e7f\u6cdb\u76ee\u6807\u5b9a\u4f4d\u7684\u8bf1\u60d1<\/h3>\n\n\n\n<p>\u53e6\u4e00\u4e2a\u5e38\u89c1\u7684\u9677\u9631\uff1f\u662f\u76ee\u6807\u53d7\u4f17\u8fc7\u4e8e\u5bbd\u6cdb\u3001\u7f3a\u4e4f\u9488\u5bf9\u6027\u3002\u867d\u7136\u79fb\u52a8\u5e7f\u544a\u7684\u8986\u76d6\u8303\u56f4\u975e\u5e38\u5e7f\u6cdb\uff0c\u4f46\u5728\u8282\u5047\u65e5\u671f\u95f4\u4f9d\u8d56\u5e7f\u6cdb\u7684\u4eba\u53e3\u7edf\u8ba1\u6570\u636e\u53ef\u80fd\u4f1a\u5bfc\u81f4\u9519\u5931\u826f\u673a\uff0c\u6700\u7ec8\u5bfc\u81f4\u4e1a\u7ee9\u4e0d\u4f73\u3002<\/p>\n\n\n\n<p><strong>\u91cf\u8eab\u5b9a\u5236\u3001\u9ad8\u5ea6\u4e2a\u6027\u5316\u7684\u5e7f\u544a\u662f\u6e38\u620f\u7684\u540d\u79f0<\/strong>\u5c24\u5176\u662f\u5728\u5e7f\u544a\u7a7a\u95f4\u7ade\u4e89\u6fc0\u70c8\u3001\u53ea\u6709\u6700\u76f8\u5173\u7684\u4fe1\u606f\u624d\u80fd\u8131\u9896\u800c\u51fa\u7684\u65f6\u671f\u3002\u5e7f\u6cdb\u7684\u5b9a\u4f4d\u6216\u8bb8\u80fd\u589e\u52a0\u4f60\u7684\u66dd\u5149\u5ea6\uff0c\u4f46\u5e76\u4e0d\u4e00\u5b9a\u80fd\u4ee5\u8f6c\u5316\u4e3a\u4ef7\u503c\u7684\u65b9\u5f0f\u5438\u5f15\u7528\u6237\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-3-off-season-messaging-off-target-results\">3\uff09\u6de1\u5b63\u4fe1\u606f\u4f20\u9012\uff0c\u7ed3\u679c\u4e0d\u8fbe\u6807<\/h3>\n\n\n\n<p>\u8282\u65e5\u5b63\u4e5f\u9700\u8981\u54c1\u724c\u57fa\u8c03\u548c\u4fe1\u606f\u4f20\u9012\u65b9\u5f0f\u7684\u8f6c\u53d8\u3002\u7136\u800c\uff0c\u8bb8\u591a\u54c1\u724c\u5b8c\u5168\u5ffd\u89c6\u4e86\u8282\u65e5\u5b63\u7684\u4fe1\u606f\u4f20\u9012\uff0c\u672a\u80fd <strong>\u8003\u8651\u5230\u5047\u65e5\u8d2d\u7269\u8005\u7684\u72ec\u7279\u9700\u6c42\u548c\u4e0d\u65ad\u53d8\u5316\u7684\u4eba\u53e3\u7ed3\u6784\u3002<\/strong><\/p>\n\n\n\n<p>\u4f8b\u5982\uff0c\u4e00\u4e2a\u901a\u5e38\u8fce\u5408\u5e74\u8f7b\u53d7\u4f17\u7684\u54c1\u724c\u53ef\u80fd\u4e0d\u4f1a\u8003\u8651\u5230\u8282\u65e5\u9001\u793c\u8005\u53ef\u80fd\u5c5e\u4e8e\u5b8c\u5168\u4e0d\u540c\u7684\u4eba\u7fa4\uff0c\u6bd4\u5982 <strong>X \u4e16\u4ee3\u53ef\u80fd\u4f1a\u4e3a Alpha \u4e16\u4ee3\u8d2d\u4e70\u793c\u7269\u3002<\/strong> 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<strong>\u5c06\u5e7f\u544a\u652f\u51fa\u6295\u5165\u5230\u9876\u7ea7\u4f4d\u7f6e\u4f1a\u5f88\u5feb\u8017\u5c3d\u8d44\u6e90\uff0c\u4ece\u800c\u9650\u5236\u6d4b\u8bd5\u548c\u4f18\u5316\u7684\u7a7a\u95f4\u3002<\/strong><\/p>\n\n\n\n<p>\u66f4\u6709\u6548\u7684\u65b9\u6cd5\u662f\u786e\u5b9a\u4f4e\u6210\u672c\u5e7f\u544a\u5e93\u5b58\u7684\u6218\u7565\u4f4d\u7f6e\uff0c\u5e76\u5e73\u8861\u4ece\u89c6\u9891\u5230\u6a2a\u5e45\u7684\u5404\u79cd\u5e7f\u544a\u5f62\u5f0f\uff0c\u4ee5\u6700\u5927\u9650\u5ea6\u5730\u63d0\u9ad8\u53c2\u4e0e\u5ea6\uff0c\u800c\u65e0\u9700\u82b1\u8d39\u592a\u591a\u8d44\u91d1\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" 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class=\"wp-block-heading\" id=\"h-3-keep-audience-lists-fresh\">3\uff09\u4fdd\u6301\u53d7\u4f17\u540d\u5355\u65b0\u9c9c<\/h3>\n\n\n\n<p>\u89c2\u4f17\u540d\u5355\u53ef\u80fd\u5f88\u5feb\u5c31\u4f1a\u53d8\u5f97\u8fc7\u65f6\uff0c\u7279\u522b\u662f\u5728\u8bbe\u5907\u66f4\u65b0\u6362\u4ee3\u8f83\u9ad8\u7684\u5b63\u8282\u3002 <strong>\u65b0\u624b\u673a\u548c\u65b0\u8bbe\u5907\u6d8c\u5165\u5e02\u573a\uff0c\u8fd9\u610f\u5473\u7740\u8001\u7528\u6237\u7684\u6570\u636e\u53ef\u80fd\u4e0d\u90a3\u4e48\u91cd\u8981\u3002 <\/strong>\u66f4\u65b0\u53d7\u4f17\u7fa4\u4f53\u5217\u8868\u6709\u52a9\u4e8e\u786e\u4fdd\u5e7f\u544a\u7cfb\u5217\u7cbe\u51c6\u6709\u6548\uff0c\u4ece\u800c\u786e\u4fdd\u60a8\u7684\u5e7f\u544a\u89e6\u8fbe\u6d3b\u8dc3\u8bbe\u5907\u3002\u5efa\u8bae\u60a8\u5728\u8282\u5047\u65e5\u671f\u95f4\u66f4\u9891\u7e41\u5730\u66f4\u65b0\u8fd9\u4e9b\u5217\u8868\uff0c\u5e76\u5229\u7528\u673a\u5668\u5b66\u4e60\u5de5\u5177\u5b9e\u65f6\u8bc6\u522b\u65b0\u7528\u6237\u53ca\u5176\u8bbe\u5907\u3002\u51ed\u501f\u51c6\u786e\u3001\u66f4\u65b0\u7684\u6570\u636e\uff0c\u60a8\u7684\u8282\u5047\u65e5\u5e7f\u544a\u7cfb\u5217\u5c06\u80fd\u591f\u8fbe\u5230\u9884\u671f\u76ee\u6807\uff0c\u4ece\u800c\u63d0\u9ad8\u5339\u914d\u7387\u5e76\u63d0\u5347\u6574\u4f53\u5e7f\u544a\u7cfb\u5217\u6548\u679c\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-4-flexible-kpis-fuller-funnels\">4\uff09\u7075\u6d3b\u7684KPI\uff0c\u66f4\u5168\u9762\u7684\u6f0f\u6597<\/h3>\n\n\n\n<p>\u5728\u8282\u65e5\u5b63\uff0c\u7075\u6d3b\u7684 KPI \u8bbe\u7f6e\u5bf9\u4e8e\u8861\u91cf\u5373\u65f6\u6210\u529f\u81f3\u5173\u91cd\u8981\u3002\u9664\u4e86\u4e13\u6ce8\u4e8e\u8f6c\u5316\u7387\u6216\u6df1\u5ea6\u6f0f\u6597\u6307\u6807\uff08\u4f8b\u5982\u7b2c 7 \u5929\u6216\u7b2c 30 \u5929\u7684\u8d2d\u4e70\u91cf\uff09\uff0c\u60a8\u8fd8\u53ef\u4ee5 <strong>\u67e5\u770b\u4e0a\u5c42\u6f0f\u6597\u6307\u6807\uff0c\u4f8b\u5982\u5e94\u7528\u5b89\u88c5\u6216\u5e7f\u544a\u53c2\u4e0e\u7387\u3002<\/strong><\/p>\n\n\n\n<p>\u4f7f\u7528 Aarki \u7b49 DSP\uff0c\u60a8\u53ef\u4ee5\u8ffd\u8e2a\u7528\u6237\u5728\u9500\u552e\u6f0f\u6597\u4e2d\u7684\u8fdb\u5c55\uff0c\u4ece\u800c\u4f18\u5316\u7b56\u7565\u5e76\u4f18\u5316\u9884\u7b97\uff0c\u4ece\u800c\u5b9e\u73b0\u66f4\u6df1\u5165\u7684\u4e92\u52a8\u3002\u4e0d\u65ad\u53d8\u5316\u7684 KPI \u53ef\u4ee5\u5b9e\u73b0\u66f4\u5177\u9002\u5e94\u6027\u7684\u65b9\u6cd5\uff0c\u786e\u4fdd\u60a8\u7684\u5e7f\u544a\u7cfb\u5217\u80fd\u591f\u5438\u5f15\u8282\u65e5\u671f\u95f4\u7684\u6ce8\u610f\u529b\uff0c\u5e76\u968f\u7740\u65f6\u95f4\u7684\u63a8\u79fb\u5f15\u5bfc\u7528\u6237\u5b8c\u6210\u8f6c\u5316\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-5-post-holiday-period-q5-the-gift-that-keeps-on-giving\">5\uff09\u8282\u540e\u65f6\u671f\uff0c\u7b2c\u4e94\u5b63\u5ea6\uff0c\u6301\u7eed\u8d60\u9001\u7684\u793c\u7269<\/h3>\n\n\n\n<p>\u8282\u65e5\u5b63\u5373\u5c06\u7ed3\u675f\uff0c\u4f46\u8425\u9500\u673a\u4f1a\u8fdc\u4e0d\u6b62\u4e8e\u6b64\u3002\u8fdb\u5165\u201cQ5\u201d\u2014\u2014\u4ece12\u6708\u4e0b\u65ec\u52302\u6708\u4e2d\u65ec\u7684\u8282\u540e\u65f6\u671f\uff0c\u6bcf\u5343\u6b21\u5c55\u793a\u8d39\u7528 (CPM) \u5927\u5e45\u4e0b\u964d\u3002 <strong>\u8fd9\u6bb5\u8f83\u4e3a\u5e73\u9759\u7684\u65f6\u671f\u662f\u5229\u7528\u6781\u4f4e\u7684\u6210\u672c\u63a5\u89e6\u7528\u6237\u7684\u9ec4\u91d1\u65f6\u673a\uff0c<\/strong> \u8fd9\u5bf9\u4e8e\u5c06\u7ade\u9009\u52bf\u5934\u5ef6\u7eed\u5230\u7b2c\u4e00\u5b63\u5ea6\u975e\u5e38\u7406\u60f3\u3002<\/p>\n\n\n\n<p>\u7528\u6237\u4ecd\u7136\u6d3b\u8dc3\uff0c\u901a\u5e38\u624b\u4e2d\u63e1\u6709\u65b0\u8bbe\u5907\uff0c\u56e0\u6b64\u5229\u7528\u8fd9\u6bb5\u65f6\u95f4\u53ef\u4ee5\u786e\u4fdd\u60a8\u83b7\u5f97\u66f4\u591a\u5b89\u88c5\u91cf\u548c\u8f6c\u5316\u91cf\u3002\u7531\u4e8e\u7ade\u4e89\u51cf\u5c11\u4e14\u5e7f\u544a\u6210\u672c\u964d\u4f4e\uff0c\u7b2c\u4e94\u5b63\u5ea6\u662f\u4f18\u5316\u5e7f\u544a\u7cfb\u5217\u9884\u7b97\u5e76\u5728\u8282\u65e5\u72c2\u6b22\u8fc7\u540e\u7ee7\u7eed\u5438\u5f15\u7528\u6237\u7684\u7406\u60f3\u65f6\u673a\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-keep-your-holiday-marketing-momentum-going\">\u4fdd\u6301\u8282\u65e5\u8425\u9500\u52bf\u5934<\/h2>\n\n\n\n<p>\u5728\u4e3a\u8282\u65e5\u5b63\u505a\u51c6\u5907\u65f6\uff0c\u4e0d\u8981\u8ba9\u4efb\u4f55\u5355\u4e00\u6307\u6807\u963b\u788d\u4f60\u3002\u62d3\u5bbd\u4f60\u7684\u89c6\u91ce\uff0c\u5168\u9762\u4e86\u89e3\u60c5\u51b5\u3002\u867d\u7136\u8f6c\u5316\u7387\u548c\u6295\u8d44\u56de\u62a5\u7387\u81f3\u5173\u91cd\u8981\uff0c\u4f46\u89c2\u5bdf\u6574\u4e2a\u6f0f\u6597\u4e2d\u7684\u6307\u6807\u53ef\u4ee5\u63ed\u793a\u6240\u6709\u6210\u529f\u56e0\u7d20\uff0c\u5e76\u4e3a\u957f\u671f\u6210\u529f\u5960\u5b9a\u57fa\u7840\u3002<\/p>\n\n\n\n<p><strong>\u4fdd\u6301\u7b2c\u56db\u5b63\u5ea6\u4e4b\u540e\u7684\u52bf\u5934\u3002<\/strong> 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millions of phones buzzing in hand. It\u2019s no secret that during this &#8230;<\/p>","protected":false},"author":15,"featured_media":1993,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","event_date":"","external_url":"","gated_content":false,"hubspot_url":"","footnotes":""},"categories":[13],"tags":[],"class_list":["post-1261","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-insights"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.1 (Yoast SEO v27.6) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Unwrapping 2025 Holiday App Marketing Dos &amp; Don\u2019ts - Aarki<\/title>\n<meta name=\"description\" content=\"Unfold the secrets to successful holiday marketing with our top tips and strategies. From personalized retargeting ads to post-holiday momentum, boost your campaign&#039;s impact this season.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.aarki.com\/zh\/insights\/unwrapping-holiday-app-marketing-dos-donts\/\" \/>\n<meta property=\"og:locale\" content=\"zh_CN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Unwrapping 2025 Holiday App Marketing Dos &amp; Don\u2019ts\" \/>\n<meta property=\"og:description\" content=\"Unfold the secrets to successful holiday marketing with our top tips and strategies. 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