Aarki Supports First-Price Auction Alongside Second-Price Auction

SUNNYVALE, Calif., January 8, 2020 (Newswire.com) - Aarki, a leading AI-enabled mobile marketing platform, today announces that it now supports first-price auctions alongside second-price auctions. While much of web-based programmatic supply transitioned to first-price auctions over two years ago, 2019 was the year when mobile in-app inventory ...

Awards_PR-dqr

Aarki Scoops Up Two Industry Awards

SUNNYVALE, Calif., November 26, 2019 (Newswire.com) -​​ Aarki, a leading AI-enabled mobile marketing platform, is pleased to announce that it has scooped up two industry awards, winning the “Best Creative Optimization” award at The Drums Digital Advertising Awards for Jigsaw Puzzle app and the “Most Effective In-app Advertising Campaign” award for ...

Deloitte Sqr

Aarki Ranked Number 58 Fastest Growing Company in North America and Number 11 in the Bay Area on Deloitte’s 2019 Technology Fast 500™

Attributes 2,276% Revenue Growth to advanced machine learning algorithms applied to mobile advertising. SUNNYVALE, Calif., November 11, 2019 — Aarki today announced it ranked 58 on Deloitte’s Technology Fast 500™, a ranking of the 500 fastest growing technology, media, telecommunications, life sciences and energy tech companies in North America ...

Integration

Aarki Announces Integrations With Major Audience Data Management Platforms

SUNNYVALE, Calif., October 14, 2019 (Newswire.com) -​ Aarki, a leading AI-enabled mobile marketing platform, has made it easy for mobile marketers to retarget and profitably reengage their users, by announcing integrations with major audience management platforms - Adjust, AppsFlyer, mParticle, and Singular. “These partnerships allow us to offer ...

Soomla logo

Aarki Recognized by SOOMLA as a Leading Mobile Marketing Platform Consistently Delivering High LTV

SUNNYVALE, Calif., September 23, 2019 (Newswire.com) - ​​Aarki, a leading AI-enabled mobile marketing platform, has been acknowledged in SOOMLA’s newly released Ad Lifetime Value (LTV) Benchmarks Report for 2019. The report provides an in-depth analysis that reveals mobile Ad LTV data for Day 7 and Day 30 broken down by media sources, device ...

User Level logo 2

Aarki Improves Advertising Relevance Through Advanced Personalization Strategies

SUNNYVALE, Calif., September 17, 2019 (Newswire.com) - ​​​Aarki, a leading AI-enabled mobile marketing platform, now offers more advanced personalization strategies to reactivate and retarget mobile apps’ lapsed users and earn back their loyalty.  Aarki now has the ability to take in real-time user app activity. Through its proprietary creative ...

Stevie Vienna 2019

Nicol Cseko Wins Bronze Stevie® Award in 2019 International Business Awards®

SUNNYVALE, Calif., September 10, 2019 (Newswire.com) - ​​​​​Aarki is pleased to announce that Nicol Cseko, VP of Product at Aarki, was named the winner of a Bronze Stevie® Award in the Woman of the Year category at the 16th Annual International Business Awards® today. The International Business Awards are the world’s premier business awards ...

New Asia Offices

Aarki Expands Global Reach With New Offices in Asia

SUNNYVALE, Calif., July 17, 2019 (Newswire.com) - Aarki, a leading AI-enabled mobile marketing platform, today announces the continuation of the company’s global momentum with four new international offices in Asia. Aarki’s new offices in Beijing, Jakarta, Seoul, and Singapore strengthen the company’s brand and reaches the wide and growing mobile ...

Aarki Wins at the 17th Annual Horizon Interactive Awards Competition

SUNNYVALE, Calif., June 11, 2019 (Newswire.com) - The Horizon Interactive Awards, a leading international interactive media awards competition, has announced the 2018 award winners to highlight this year’s “best of the best” in interactive media production. Aarki, a leading AI-enabled mobile marketing platform, was recognized for its excellence ...

Aarki Honored as Bronze Stevie® Award Winner in 2019 American Business Awards®

SUNNYVALE, Calif., May 13, 2019 (Newswire.com) - Aarki was named the winner of a Bronze Stevie® Award in the Fastest Growing Tech Company of the Year - Up to 100 Employees category in The 17th Annual American Business Awards® today. The American Business Awards are the U.S.A.’s premier business awards program. All organizations operating in the ...

Aarki Wins "Best Advertising Rich Media Online Campaign" at the 2019 Internet Advertising Competition (IAC)

SUNNYVALE, California, April 16, 2019 (Newswire.com) - Aarki, a leading AI enabled mobile marketing platform, today announced that it has won “Best Advertising Rich Media Online Campaign” award for its User Onboarding for Huuuge Casino campaign at the 2019 Internet Advertising Competition (IAC), hosted by Web Marketing Association.   “It's a great ...

Aarki Ranked Number 19 Fastest Growing Company in North America and Number 4 in the Bay Area on Deloitte's 2018 Technology Fast 500™

Attributes 6,533 Percent Revenue Growth to advanced machine learning algorithms applied to mobile advertising. SUNNYVALE, Calif., November 21, 2018 (Newswire.com) Aarki today announced it ranked number 19 on Deloitte’s Technology Fast 500™, a ranking of the 500 fastest growing technology, media, telecommunications, life sciences and energy tech ...

Chartboost Exchange Launches with Aarki, Index Exchange, and Rubicon Project

Source: Chartboost SAN FRANCISCO (Chartboost) - Sept. 21, 2017  Chartboost, the leading mobile gaming audience platform, launches Chartboost Exchange, opening programmatic access to its in-app global gaming inventory. Now for the first time, brand advertisers can reach the highly valuable mobile gaming audience at scale through technology partners ...

VAST Ad Creative Optimization Now Enabled By The Expansion of Aarki’s Multivariate Technology

Mountain View, Calif. (PRWEB) - September 27, 2016 Aarki announces the expansion of the multivariate technology within its proprietary mobile programmatic advertising platform to VAST video creative. This expansion enables the company to conduct multivariate testing for VAST ad creatives in addition to already doing so for a wide variety of ad ...

Responsive Mobile Ad Creative Now Available Through Aarki’s Programmatic Advertising Platform

Mountain View, Calif. (PRWEB) - September 15, 2016 Through its proprietary programmatic mobile advertising platform, Aarki now offers responsive ad creative in additional to its wide range of available ad formats. HTML5 technology enables the company to develop and serve one ad creative that fits across various iPhone and Android mobile screen ...

Rewarded Video Now Available Through Aarki’s Programmatic Advertising Platform

Mountain View, Calif. (PRWEB) - July 19, 2016 Aarki, a leading provider of programmatic mobile advertising, now adds rewarded video to its wide range of available ad formats. This capability is enabled by the company’s expansion of its data centers and partnership with leading rewarded video exchanges such as Fuse Powered, Fyber, Google AdMob, ...

Aarki’s Integration With mParticle Enables It to Drive Stronger Mobile App Marketing Performance

Mountain View, Calif. (PRWEB) - July 18, 2016 Aarki today announced it is now integrated with mParticle, a mobile data platform that allows app developer to collect and send data to partners through a single API. This integration provides Aarki with rich data from app developers, enabling it deliver stronger app marketing campaigns. As a leading ...

Streaming Video And Music Mobile Apps Can Now Acquire Higher Quality Users With Aarki’s Custom Offering

Mountain View, Calif. (PRWEB) - June 21, 2016 Aarki now offers a unique app marketing solution for streaming video and music mobile apps. Aarki has historically been a leading provider of app marketing to mobile apps in this vertical, enabling it to develop deep expertise and data-driven insights. With this new solution line, streaming video and ...

Casual Mobile Games Can Now Achieve Better User Retention With Aarki’s New Custom Solution

Mountain View, Calif. (PRWEB) - June 7, 2016 Aarki today announces its new app marketing solution line for casual game mobile apps. The company is already a leading provider of mobile app marketing to casual match-3, casino, and casual simulation game developers. With the launch of this solution line, Aarki has combined its deep domain expertise ...

Classified Ads Mobile Apps Can Now Achieve Greater Marketing ROI With Aarki’s Deep Vertical Expertise

Mountain View, Calif. (PRWEB) - May 11, 2016 Aarki’s deep vertical expertise helps classified ads mobile apps achieve stronger return on investment (ROI) through programmatic advertising. Equipped with insightful expert knowledge and cutting edge technology, Aarki is one of the leading providers of programmatic advertising to developers of mobile ...

Programmatic Native Advertising Gets A Boost With Aarki Encore’s New Features

Mountain View, Calif. (PRWEB) - May 5, 2016 Aarki announces several new features added to its proprietary mobile advertising platform -- Aarki Encore -- aimed at providing further support to native advertising. These additions broaden Aarki’s access to native media inventory and enable the company to effectively scale its native ad delivery. The ...

Joining Kochava Collective Enables Aarki To Drive Better Audience Targeting In Mobile App Marketing

Mountain View, Calif. (PRWEB) - April 12, 2016 Aarki Encore, which delivers greater app marketing ROI by using multivariate creative testing, dynamic creative optimization, programmatic media buying, and placement transparency, further expands its reach through the Kochava integration. Aarki, a leader in mobile app advertising, announced today ...

Programmatic Advertising Transparency Moves to the Next Level with the Aarki Encore Analytics Dashboard

Mountain View, Calif. (PRWEB) - April 1, 2016 Aarki, a leading provider of programmatic advertising for mobile apps, today announced several features that are designed to increase campaign transparency. By using the self-serve analytics dashboard in Aarki Encore, advertisers can now exercise even greater control on their day-to-day ad spending. ...

Leading Mobile App Expands Its Presence In Japan Through Programmatic Campaign With Aarki

Mountain View, Calif. (PRWEB) - February 4, 2016 Aarki is using its machine learning technology to help Digital Sky Entertainment Limited significantly expand the presence of its app, Mikuni Bonds of Cross Saga, in the Japanese market. The app is a strategy simulation game that allows users to role-play as warlords. Users can recruit famous ...

Mobile App User Acquisition Significantly Accelerated Through Social Advertising With Aarki

Mountain View, Calif. (PRWEB) - December 1, 2015   Aarki's machine learning technology and creative optimization have helped Voltage Entertainment USA significantly accelerate the user acquisition for Astoria Fate’s Kiss, its new visual romance novel app that lets users romance Greek Myths in modern day New York City. Through a focused social ...

Aarki’s Integration With Google AdX and 12 Other Major Exchanges Drives Scalability In Programmatic Media Delivery

Mountain View, Calif. (PRWEB) – October 20, 2015 Aarki announced today that it is now integrated with all the 13 major global ad exchanges. This integration broadens Aarki’s access to a wide range of global media inventory. It enables Aarki to further optimize programmatic media and deliver better, more scalable user acquisition campaigns to ...

Aarki Leverages Big Data Analytics To Further Improve Its App Marketing Performance

Mountain View, Calif. (PRWEB) – September 23, 2015 Aarki, a leading provider of app marketing solutions, today announced a further expansion of its app marketing capabilities by adding big data analytics to its portfolio. By leveraging big data analytics for ad targeting and optimization, Aarki clients can now achieve even greater return on their ...

Aarki Ranks on Inc. 5000 as #3 Fastest Growing Advertising & Marketing Company

Mountain View, Calif. (PRWEB) – August 13, 2015 Inc. magazine has ranked Aarki, a provider of mobile app marketing solutions, as the #3 fastest growing private company in the advertising and marketing industry and #19 overall in the United States. Three year revenue growth of 11,133 percent places Aarki in the exclusive company of past recipients ...

Geofencing Brings Retail, Community and Brand Apps Stronger Conversion Rates

Mountain View, CA (PRWEB) July 29, 2015 Aarki introduces geofencing through DMA targeting for location-based retail, community and brand app marketing campaigns. As the general populous clings tighter and tighter to mobile devices from sun-up to sun-down, location-based campaigns become a central focus for many retail, community and brand ...

Unification of Dynamic Creative Optimization and Programmatic Media Set to Revolutionize App Marketing

MOUNTAIN VIEW, CA (PRWEB) JULY 27, 2015 Through the unification of dynamic creative optimization and programmatic media buying, Aarki delivers consistently superior app marketing performance. While most mobile app marketing companies find themselves firmly planted on one side of the fence or the other, Aarki believes that campaigns can maximize ...

最先端アドテクノロジーを使った“Programmatic Media Plan”の提供を日本で開始

  静止画・アニメーション・動画、全てのクリエイティブが利用可能 Aarki, Inc.(所在地:カリフォルニア州マウンテンビュー、CEO:Sid Bhatt、以下Aarki)はスマートフォンのモバイルクリエイティブ最適化&メディアバイイング ツールで今までにないインタラクティブ広告フォーマットを世界で提供し、広告の最適化を計ってきました。そしてこの度、アドテクノロジーを用いたProgrammatic Media Planを日本でもローンチ致しました事を発表いたします。 Programmatic Media Planとは ...

Aarki Sponsors Casual Connect San Francisco

Mountain View, Calif., June 30, 2015 – Aarki, a leader in app marketing, today announces a strategic sponsorship of Casual Connect San Francisco August 11 to August 13. This is a part of Aarki’s running commitment to invest in app developers and marketers. Aarki can be visited at booth 510, and contacted for meetings through the Casual Connect ...

Rule-Based Ad Serving Now Offered on Aarki Encore

Aarki announces the launch of rule-based ad serving in the industry’s leading creative optimization and programmatic media technology, Aarki Encore. The proprietary technology now allows for ad serving based on date, day, time and share of volume. Rule-based ads is one in a series of updates to the proprietary Aarki Encore technology, allowing the ...

Build an IAB Rising Star Ad in 15 Minutes with Aarki Encore

Mountain View, Calif. (PRWEB) May 18, 2015 – Aarki launches a IAB rising star mobile adhesion banner ad format in the industry’s leading mobile advertising platform, Aarki Encore. An IAB member, Aarki believes in the IAB rising star ad formats and already supports several mobile formats including billboard, mobile filmstrip and mobile pull. The ...

Video Carousel Significantly Expands the Native Experience in Mobile Ads

Mountain View, Calif. (PRWEB) April 23, 2015 – Aarki introduces another industry first - a video carousel ad format that provides a native container with a gallery of videos populated via a dynamic creative feed. The format is built for a seamless mobile ad user experience and has already run in more than 150 ad units with 90 different ...

Building Simplicity One App Marketing Technology at a Time

Aarki launches a new version of its app marketing portal. Mountain View, Calif. (PRWEB) March 31, 2015 – Aarki, the leader in video and content-based mobile advertising, announces a new version of its self-serve app marketing portal, launched today to more than 1,000 top app and game developers, brands, and agencies. The market is in need of ...

Multivariate Optimization of Mobile Ads Poised to Drive Up Ad Performance

Aarki Encore introduces a game changing technology that enables mobile advertisers to automatically generate and optimize an unlimited number of ad creatives. Mountain View, Calif. (PRWEB) March 27, 2015 Aarki announces the addition of multivariate creative optimization to its mobile advertising platform, Aarki Encore. This allows mobile ...

Leaving No Creative Behind – Engineering a Path for Retailers and Brands into Location-Based Mobile Advertising

Mountain View, Calif., February 27, 2015 – Aarki announces a set of location-based features and capabilities built to seamlessly function on ad units displayed across all mobile, desktop and tablet environments. The feature set was built with the intention to help bridge a gap for retailers creating a digital presence and brands building ...

Rich Media Ads created in Aarki Encore to be Served by Smartphone Video Ad Network AppVador

TOKYO, February 10, 2015 – Aarki, a leader in interactive creative ads headquartered in Mountain View, CA has begun serving interactive video creatives from Aarki Encore on the mobile video ad network AppVador. With this partnership, Aarki can serve video creatives for brand and performance advertisers to AppVador’s media network. Sid Bhatt, CEO ...

New Self-Serve Video Upload Capabilities available to App Developers using the Aarki Ad Network

Mountain View, Calif.,  Jan. 28, 2015 – Aarki, the leader in video and content-based mobile advertising, announces the release of self-serve video features for app developers running user acquisition campaigns with Aarki. Developers can now create a video campaign, upload video files, and launch user acquisition campaigns in self-serve. App ...

Video Ads Can Now Play Seamlessly on Mobile Using Aarki Encore

Mountain View, Calif., January 14, 2015 – Today, Aarki announces the release of new video features in their signature creative advertising suite, Aarki Encore. Frame sequencing, interactive video and custom controls are set to revolutionize video advertising on mobile devices. Due to a lack of robust mobile standards, advertisers today run the ...

New Version of Aarki Encore Includes Exciting Widgets and Productivity Improvements

Mountain View, Calif., January 6, 2015 – Aarki, the leader in video and content-based mobile advertising, announces the launch of a new version of Aarki Encore. Aarki Encore is an advertising technology platform that allows brand marketers, agencies, app developers, and publishers to quickly create, flight, and optimize high performing mobile ads. ...

Four Leading Ad Agencies in Japan Establish Strategic Partnerships with Aarki

Mountain View, Calif., December 17, 2014 – Four leading Japanese advertising agencies – Septeni, GMO TECH, Omnibus and Interspace – will now be leveraging Aarki’s mobile creative optimization and media buying suite to bring new interactive advertising formats and optimize ad performance in Japan. As thought leaders, these agencies have always been ...

Aarki iOS Application Install Data now available in Google Analytics

Mountain View, Calif., November 21, 2014 – As of this week, Aarki’s mobile media buying platformis officially integrated with Google Analytics. This integration provides mobile application marketers and developers the ability to track multiple install campaigns in their Google Analytics dashboard. This integration demonstrates Aarki’s commitment ...

Retailigence and Aarki Partner to Offer Ad Networks Local Product and Pricing Content for Mobile and Rich Video Creative

Enable Highly Engaging Interactive Advertisements and Deliver Path to Purchase Measurement for In-store Sales REDWOOD CITY, Calif., November 19, 2014 – Retailigence, the leading online-to-offline marketing platform for driving sales in stores, and Aarki, a leader in creative design and ad optimization technology, today announced a partnership that ...

Aarki Selected by AlwaysOn as a OnMobile Top 100 Winner Recognized for Creating New Opportunities in Mobile Technology

Mountain View, Calif., November 4, 2014 – Aarki, the industry’s leading mobile creative optimization and media buying suite, today announced that it has been chosen by AlwaysOn as one of the OnMobile Top 100 winners. Inclusion in the OnMobile 100 signifies leadership amongst its peers and game-changing approaches and technologies that are likely ...

Aarki Studio, the Multiscreen Creative Advertising Platform, Now Available in Japanese Language

Mountain View, Calif., Jun 4, 2014 – Aarki, a leader in interactive and creative advertising, today announces that its flagship product, Aarki Studio, an HTML5 creative advertising suite is now available with full Japanese language support. Aarki Studio is an international software solution that simplifies and speeds up the creative process for ...

Aarki Studio Launches at ad:tech – First Multiscreen Creative Ad Platform Built for Ease of Use

Aarki Studio simplifies the process for creating ads across multiple platforms SAN FRANCISCO, March 26, 2014 – Aarki, a leader in interactive and creative advertising, today announces the launch of Aarki Studio – the first multiscreen, cloud-based, creative ad platform built for ease of use. Aarki Studio allows advertisers to create multi-platform ...