In the United States, programmatic display advertising spend is forecasted to reach $68.87 billion by 2020. As more and more marketers make the shift towards programmatic, are you ready to join this rapidly growing industry?
Listen to this insightful discussion from Mobile Venture Summit’s webinar series, Navigating Change & Preparing for the Future. In this session, Kim Carlson, our VP of Sales - North America & EMEA, explores the world of programmatic with McKenzie Roese, Senior Manager of Growth Marketing in DoorDash.
You will learn:
- Insights into how the coronavirus pandemic has positively impacted the food delivery industry.
- Effective mobile ad creative tips from the popular food delivery app, DoorDash.
- An overview on mobile programmatic campaigns to acquire new users and to re-engage lapsed users.
Programmatic advertising is continuing its upward trend for promoting mobile brands. If you’d like to know more on how you can take advantage of mobile programmatic for your app, don’t hesitate to reach out to us here.