Responsive ad creative has changed the rules of the mobile advertising game by allowing a full-screen ad experience on all devices. But as phone screens have significantly changed during the past two years with newer phone models often being taller than older generation phones, it could occasionally be challenging to have pixel perfect creatives for new devices. With our latest update to responsive tools in our proprietary creative platform, Aarki Studio, that is no longer a problem.
A creative user can now add up to three aspect ratio based layouts to their creative, allowing the fine-tuning of a single responsive creative across phones and tablets of all sizes. For phone screens between the set aspect ratio layouts “breakpoints” the assets scale and position according to the margin and positioning rules set in Aarki Studio. With the new update, animation customization is also possible.
Here is how you can adjust assets based on a device type:
Positive user experience is the backbone of a successful mobile advertising campaign. With continuous updates in our creative design suite, we ensure that equally perfect messages reach our users via our creative ads.
Stay tuned for more Aarki updates—new features are already on the way.