Read thought provoking articles on the use of machine learning for improving mobile app marketing performance.


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Mobile Gaming, Where Is It Headed?


Mobile game developers and ad tech partners from all over the world will be coming together for the Mobile Games Forum in Seattle next week. Aarki will also be joining this world’s premium mobile games event which will feature insightful speaking sessions and panels, fruitful networking, plus a whole lot of fun.

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The next steps for 2016.

Thousands will gather to network and learn from industry experts on what's to come in 2016 based on the the mobile market’s trends this year. Thought leaders from Glu Mobile, Rovio, and Gree International will be sharing their insights on where the mobile gaming industry is headed. As we take a step toward the future where users and their preferences are evolving and disruptors like wearable devices are making waves, the industry also needs to adapt to survive. Various topics such as creative design, user engagement, app marketing, user acquisition, globalization, and industry disruptors will be discussed to address the changes to come and how to adapt.

Challenges to come.

With adaptation comes new requirements for app marketing campaigns such as discovering new solutions to acquire and engage users globally. As a thought leader in the world of app marketing, Aarki hopes to learn more about the mobile gaming space and where it's headed in order to stay involved and understand our client’s biggest challenges. Through all the changes to come, we’re looking forward to making global user acquisition campaigns as easy and effective as possible by leveraging the unification of creative and media optimization.

If you want to learn more about how Aarki used this unified approach to deliver superior ad performance and helped clients reach their ROI and RR goals, set up a meeting with us at MGF by contacting daniel@aarki.com or reach out to us at contact@aarki.com.

Topics: News & Updates