Aarki is pleased that MGS Canada, held on August 15, was a great success. MGS Canada gave us the opportunity to mix and mingle with the leaders of the mobile app industry.Aarki was a leading event sponsor and Kim Carlson, our VP of Sales, together with Cameron Micomonaco, Marketing Manager at Clipwire Games, David Jumper, CMO at SuperDraft, and Harry Bienenstock, Lead Digital Marketing Manager at Playtika shared some tips to help attendees understand how to scale and optimize their next user acquisition campaign. Their panel on Best Practices in Choosing Your Marketing Media Partner focused on the key factors to look for in testing new partners, the role of creative and data in vetting partners, and overall, how to make sure they will hit their KPIs.
If you're interested on listening in on the discussion, check out this video to get to know the insights that these visionaries have shared.
This single day conference gathered over a hundred mobile growth and brand marketing professionals. Prominent leaders in the industry came together to dive deep into the world of mobile marketing, covering every aspect of mobile growth and opportunities. There was a broad range of specializations present, including retention/engagement, re-engagement, user acquisition, monetization, as well as data science and analytics as it pertains to mobile, retail and mCommerce brands.
The event finished with a networking event. Interesting conversations and insightful discussions were had over drinks and snacks. Aarki is excited to share what's ahead for us in the next couple of months. Stay tuned for more event updates.