Aarki announces its integration with Smaato, a leading global real-time advertising platform for mobile publishers and app developers.
“We are very pleased with the great service Smaato provides to their DSP partners and are looking forward to scaling our partnership,” said Nicol Cseko, Director of Product at Aarki.
This integration gives us access to Smaato’s high-quality global mobile inventory, which is a perfect fit for our international accounts. It enables us to further optimize programmatic media and deliver better, more scalable user acquisition campaigns for mobile app marketing.
Smaato’s support for high-quality MRAID ads with a mobile-focused strategy is a great match for our purely mobile demand. Their robust DSP platform with powerful reporting and optimization tools allows us to take total control to fine tune the inventory we want to access. Moreover, Smaato’s one-on-one account management approach ensures publishers have a personalized solution for their specific needs.
“We’re very happy to have Aarki as a Demand Partner for high quality, engaging MRAID ads,” said Terrence Coles, General Manager, Americas at Smaato.
Smaato is the leading global real-time mobile advertising platform, connecting 10,000+ advertisers – including 91 of the Top 100 Ad Age brands – with over 90,000 app developers and mobile web publishers. Smaato manages up to 10 billion mobile ad impressions daily and reaches over 1 billion unique mobile users monthly. Founded in 2005 by mobile pioneers Ragnar Kruse and Petra Vorsteher, Smaato has global headquarters in San Francisco, California, with additional regional headquarters in Hamburg, Germany, and Singapore. Learn more at www.smaato.com.