Aarki announces its integration with Appsumer, a unified analytics platform, empowering marketers to make data-driven decisions on a daily basis.
With this integration app advertisers are able, in an instant, to see campaign return on ad spend (ROAS) right down to the creative thumbnail level, helping them make better-informed re-optimization decisions. Appsumer automates the generation of these reports, and automates the unification of media cost and attribution data. As a result user acquisition marketers can spend less time compiling reports, freeing up more time to test, optimize and manage campaigns that’ll deliver stronger returns.
“Aarki’s integration with Appsumer aims to give our advertisers the opportunity to gather campaign reports at different levels of granularity. By analyzing and optimizing their data on a single platform, they can now make better advertising decisions and step on a path of constant growth,” said Kim Aquino, Director of BD and Marketing at Aarki.
“We pride ourselves on how we respond to our customer’s needs. This includes making sure our platform pulls the right data from the media partners they’re working with. Our integration with Aarki is a reflection of this, and we’re delighted to have the API in place,” said Joseph D’Souza, User Acquisition Specialist, Appsumer.